That’s because it’s the huge banner that virtually stretches across the entire page and sits right on top of your channel. Here, you’ll learn incredible and actionable tips and tricks that you can apply in no time to design the perfect channel art.Īlso known as a cover, your channel art is the first thing that anyone sees when they land on your brand’s YouTube page. When you invest time into the design of your channel art, you stand to increase get better results in terms of engagement and conversions-two of the biggest reasons you have your own YouTube channel to begin with.
Design is the key behind turning your channel art into something that supports your brand and communicates with your visitors, leads and customers. The channel art is really branding if you take the opportunity to make it an extension of your brand, then you’ve just boosted your channel into a viable, marketing hotspot instead of just a channel that shows some videos.
That means drawing in and engaging your audience…if you do it right. The majority of your channel visitors are obviously there for the video content that you upload, but it’s the YouTube channel art itself that really goes a long way toward successfully selling your channel. You can think of your YouTube channel art as the unsung hero of your YouTube channel.
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